Lorraine DiFelice | wintimes.isagenix.com

Isagenix Press Release

Isagenix Celebrates Cumulative Sales of $300 Million After Just Five Years


Isagenix’s remarkable success is largely fueled by the more than 10,000 Associates joining monthly.

Chandler, Ariz. – March 23, 2006 – Happy five-year anniversary Isagenix! On March 23, 2002, product formulator John Anderson teamed up with network marketing heavy hitters Jim and Kathy Coover to found Isagenix with just nine employees. It took only 18 months for the company to exceed $50 million in sales. Sales revenues for 2006 reached $120 million.

After just five years Isagenix has already surpassed $300 million in cumulative sales, created 14 millionaires, and has helped more than 40 people lose 100 pounds or more—as well as help thousands improve their health. The company, now in momentum, expects 2007 sales to top $225 million.


Isagenix’s annual sales have increased dramatically since the company was founded in 2002.

Anderson and the Coovers founded the company with a vision for greatness—to help improve the lives of others with its unique nutritional cleansing technology and become the largest health and wellness company in the world. Isagenix has surpassed expectations of all those associated with it, as well as quieted the naysayers who early on said the company would never amount to much.

Needless to say, Isagenix’s track record has established it as a compelling force in the network marketing industry.

“We had a big vision in 2002 to go along with our revolutionary nutritional cleansing technology,” said Isagenix President and CEO Jim Coover. “We were committed to impacting world health. Of equal importance, we have continued to evolve our products, our sales tools and our training programs.”

“What’s happening with Isagenix is no less than extraordinary,” said Isagenix million-dollar-earner Renata Lee of Fountain Valley, Calif., one of the company’s original Founding Executives. “We’re riding the wave of what is to become one of largest health and wellness companies in the world. I’m proud and honored to be a part of it.”

In recent years, Isagenix has increasingly become a household name. Having best-selling authors John Gray, Ph.D. and Jack Canfield become Associates in 2003 (and subsequently write about Isagenix in their books) have helped fuel this success.

Isagenix now leads the way to healthier living through nutritional cleansing. The company offers systems for weight-loss, longevity and skin care that are distributed through an independent network of Associates in the United States, Canada, Puerto Rico and Hong Kong. The privately owned company and its nearly 150,000 Associates have taken to heart the vision to impact world health and free people from physical and financial pain.

“I can’t begin to tell you how grateful I am Isagenix found us when it did,” said Founding Executive Cindy Heugly of Pleasant Grove, Utah. “The Isagenix products have given me my health back, and my husband was able to retire this year at age 36 because of our additional income with Isagenix.”

Added Founding Executive Kim Spencer of Riverton, Utah, “I don’t know what I would do without my Isagenix every morning! It has changed my health tremendously.”

Even skeptics have been swayed after seeing the benefits of nutritional cleansing.

“I hadn’t intended to do the business but had such great success on the products that I began to share my story. At 71 years of age, Isagenix is my future,” said Founding Executive Joyce Patrick of Arcadia, Calif.

Moving the company’s world headquarters into a new 62,000-square-foot facility in 2004 in Chandler, Ariz., was essential to meet the increasing demand. The following year, Isagenix opened for business in Canada and Puerto Rico.

As Founding Executive Kay Marovich of Rancho Palos Verdes, Calif., said, “Unbelievable and wow—these would be the two words I would use to express what has occurred during the past five years! I represent a business that is transforming lives, coupled with the opportunity to build an income that can be a legacy for generations to come. This is absolutely a gift available to everyone who has the genuine desire to help make a difference.”

Isagenix is now poised for aggressive international expansion, having just hosted the grand opening of its office in Hong Kong March 25—making it the company’s first expansion outside of North America.

“When you consider roughly one in 1,000 network marketing companies will make it this far, we feel very fortunate indeed,” said Founding Executives Sean and Crystal Escobar of Sandy, Utah.

Founding Executive Shauna Ekstrom of Enumclaw, Wash., agreed: “I believe we’re impacting lives faster than ever believed—so hold onto your dreams because they really do come true at Isagenix!”

Network-marketing veteran Carole Taylor of Canada adds, “I can truly say that this is the first time I’ve been a part of a company that has sustained continual energy and promotes simple and inspired teamwork. That, combined with the industry changing idea of nutritional cleansing, has set a path for Isagenix to have limitless success.” Taylor and husband Peter Oelmann have earned more than $1 million as Isagenix Associates.

For a company with a vision for greatness—to help improve the lives of others and become the largest health and wellness company in the world—no goal was too large. In five short years, Isagenix has surpassed expectations of its founders, its customers and its growing employee base to achieve remarkable success.

“I saw the power of our incredible products right from the start and was very confident in Isagenix. I know that with Jim and Kathy Coover’s vision and outstanding management team, we have a very exciting, secure future ahead of us. I love sharing Isagenix and helping others,” said Founding Executive Lisa Stevens of Cranberry Township, Pa.

Founding Executive Larina Grigg of Bailey, Colo., summed up Isagenix’s success best by stating, “I’m not at all surprised by the growth Isagenix has experienced. Isagenix is founded upon integrity and solid leadership. The growth is a mixture of the amazing knowledge, gifts and talents of John Anderson, Jim Coover and Kathy Coover—John, by creating and sharing our astounding systems and products; the Coovers, by offering their extreme knowledge of this incredible industry. It’s a combination that opens the doors of success for all those who want to enter!”

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